WITH COMPLETE COVERAGE OF THE BASIC PRINCIPLES OF HEAT TRANSFER AND A BROAD RANGE OF APPLICATIONS IN A FLEXIBLE FORMAT, HEAT AND MASS TRANSFER: A PRACTICAL APPROACH PROVIDES THE PERFECT BLEND OF FUNDAMENTALS AND APPLICATIONS. THE TEXT PROVIDES A HIGHLY INTUITIVE AND PRACTICAL UNDERSTANDING OF THE MATERIAL BY EMPHASIZING THE PHYSICS AND THE UNDERLYING PHYSICAL PHENOMENA INVOLVED. KEY: TEXT COVERS THE STANDARD TOPICS OF HEAT TRANSFER WITH AN EMPHASIS ON PHYSICS AND REAL-WORLD EVERY DAY APPLICATIONS, WHILE DE-EMPHASIZING THE INTIMIDATING HEAVY MATHEMATICAL ASPECTS. THIS APPROACH IS DESIGNED TO TAKE ADVANTAGE OF STUDENTS' INTUITION, MAKING THE LEARNING PROCESS EASIER AND MORE ENGAGING. KEY: THE NEW EDITION WILL ADD HELPFUL WEB-LINKS FOR STUDENTS. KEY: 50% OF THE HOMEWORK PROBLEMS INCLUDING DESIGN, COMPUTER, ESSAY, LAB-TYPE, AND FE PROBLEMS ARE NEW OR REVISED TO THIS EDITION. USING A READER-FRIENDLY APPROACH AND A CONVERSATIONAL WRITING STYLE, THE BOOK IS SELF-INSTRUCTIVE AND ENTERTAINS WHILE IT TEACHES. IT SHOWS THAT HIGHLY TECHNICAL MATTER CAN BE COMMUNICATED EFFECTIVELY IN A SIMPLE YET PRECISE LANGUAGE.